The company was established 20 years ago by the management team of ALI’S HARDWARE AND METAL FABRICATORS LTD, located on Union Road, Marabella, Trinidad, the parent company of SHAZAM ENTERPRISES AND INVESTMENTS LTD. ALI’S HARDWARE itself was founded 45 years ago by Mr. Shaffiat Ali and Mrs. Salima Ali. From its humble beginnings, Ali’s Hardware grew into a major wholesaler and retailer of hardware and building products. Shazad Ali, the Managing Director of Shazam Enterprises, carried forward this legacy to establish a company designed to grow into a forward thinking and exemplary organization, capable of adapting to the evolving global marketplace.

Shazam Enterprises became actively involved in the importation and distribution of a wide range of hardware products, with a primary focus on PVC pipes and fittings. Increasing demand for high quality products at competitive prices led to a strategic shift in direction. In 2013, Shazam Enterprises made the decision to enter the manufacturing sector, and by 2014, the company began producing PVC pipes. Since then, Shazam has steadily developed the expertise and capability to manufacture high quality PVC pipes that meet international standards. This commitment to quality has positioned the company to compete effectively and export to markets throughout the Caribbean region.

Union Road, Marabella, represents the foundation of Shazam Enterprises. The transition from retail and distribution to manufacturing marked a significant milestone, requiring a complete shift in strategy and operations. Countless hours were invested in research, training, planning, sourcing, and execution leading up to the successful launch in 2014. The company’s achievements were recognized with the New Market Entrant Award in 2015 and the Manufacturer of the Year Award in 2016 in the medium sized category. These recognitions affirmed the company’s vision and strategic direction, while reinforcing its commitment to excellence. There is a strong sense of pride in producing locally manufactured products that meet international standards while consistently satisfying the needs of customers.